Kerbside collection solutions – clear information at kerbside
Booklets, swing tags, decals.
Client:
Taranaki Councils
Purpose:
To support the new district-wide waste and recycling changes a range of support material was developed. This included a bin tag alerting residents to the instructional information inside the bins, bin stickers and a comprehensive information booklet and fridge calendar. This meant the public could engage with the level of information they felt confident with.
Materials:
Booklets and fridge calendars were made from recycled and FSC stock.
Why it works:
The household items looked inviting to read, were content rich and designed to be kept (magnetised calendar and handy information booklet). The branding complemented the trucks and other collateral.